Navigate Through The Streaming-Services – Part 1: Disney Plus
The streaming services have caused us to change the behavior in the way we watch our favorite programs and movies. The services have grown rapidly like a weed, challenging traditional tv-watching. Many of these services have shown their capacity in the growth of subscribers and the attention worldwide by getting awards for their content online.
This is an article series covering an in-depth look at services, available in several continents; Amazon, AppleTV Plus, DisneyPlus, HBO, Netflix, and Paramount Plus. Purposely, to show the difference and compare these services. A series published with weekly intervals.
DisneyPlus has become one of the popular and most-streamed platforms due to its massive gallery of content aimed at both adults and younger audiences. However, the establishment introduces a different kind of aspect to their philosophy.
Owned and operated by the Media and Entertainment Distribution Division of The Walt Disney Company, the service was initially released on November 12th, 2019. During that time, it was only available to a limited count of regions. North America with the US as a primary country and the Netherlands. After that, it has kept on expanding. 17 months later, it still is not available to every country but quite many to date. By January 2021, DisneyPlus had over 94.9 million subscribers and counting, pushing it with a solid content library. Disney extended that content by buying 20th Century Fox, and it’s content such as Avatar, Titanic, Fox Animation, and the X-Men films back in 2019. By March 9, 2021, it has reached over 100 million + subscribers.
The price for the streaming service was far lower than it is now, initially. First, it was plainly just Disney’s own films and TV series and National Geographic. By March 26, 2021, the price has increased. From $6.99 to $10,52 a month or $105,20 (890 SEK) per year. DisneyPlus is one of the few services that offer a yearly subscription, which comes ineffective as the cost surges for each service to use. Disney was prior to this platform already a powerhouse, dominating with global franchises such as Star Wars, Fox Animation, Marvel Cinematic Universe, and more. Adding StarPlus in February 2021 makes the platform an even more harsh competitive opponent content-wise.
The Walt Disney Company structure and the base are based on visual storytelling with an upper appealing towards animation, which the company is most known for. However, the content isn’t all focused on animation programs. Instead, it categorically replaced in phalanges. We got Disney, Pixar, Marvel, Star Wars, National Geographic, StarPlus. The content includes now 13,000+ shows and movies. 8,000 hours of content, available in 59 countries and 21 languages.
Although, these numbers are to DisneyPlus in the US. Academy Awards Winners are highlighted, and new content is added often on Friday. The major premieres are most old franchises added to the platform like The Mandalorian, WandaVision and The Falcon, and the Winter Soldier. But other series and movies are available as well.
Disney’s Media and Entertainment Distribution Division has made an exclusive deal with Sony Pictures Entertainment, providing Disney even more content exclusively to the platform. This means that between 2022-2026, this gives the Streaming-Service and way to have content from Sony Pictures including Spider-Man, Jumanji, and Hotel Transylvania.
“This groundbreaking agreement reconfirms the unique and enduring value of our movies to film lovers and the platforms and networks that serve them,” said Keith Le Goy, president, Worldwide Distribution and Networks, Sony Pictures Entertainment. “We are thrilled to team up with Disney on delivering our titles to their viewers and subscribers. This agreement cements a key piece of our film distribution strategy, which is to maximize the value of each of our films, by making them available to consumers across all windows with a wide range of key partners.”
Despite the vast variety of content, distributed by the powerhouse and the reasonable price tag, the most important part itself is outdated, the player itself. The back and forward buttons are there, subtitles are there. The audio button for the player is not available compared to some other websites. It’s easier to download content on smartphones or tablets but there are limits. The aid for audio descriptions, for blind viewers, is not visible and a rare occasion. The ability to continue watching is a painful lackluster that is annoying as well, where the next episode of an automatically appears.
No, it is not available in its service current state. The problem continues with how the streaming service, despite the multimillion-dollar this company earns, can’t even continue from a place where you just stopped. It doesn’t continue if you want to take a break and later on, continue. Instead, it jumps back ten seconds instead from your last checkpoint. Another new addition is group watch, were other people having this service can watch with you at the same time.
DisneyPlus is available on the following devices:
TV: Amazon Fire TV, Android TV, AppleTV, Chromecast, LG TVs, Samsung
Computer: Chrome OS, MacOS, Windows PC
Mobile & Tablet: Amazon Fire Tablets, Android Phones & Tablets, iPhone and iPad
Game Consoles: PS4, PS5, Xbox One, Xbox Series X, Xbox Series S
DisneyPlus is a platform for families and those who crave action-adventure series and a few thrillers, its main audience is children, which is mostly what you get for this platform. Despite the content they deliver and the massive income this streaming service give, they have an underdeveloped player that doesn’t work properly to its potential. DisneyPlus strive to have exclusive content from its powerhouse together with its partners but it worthless if the player is not that good. The streaming service wouldn’t have its success if it hadn’t been a powerhouse within the film & TV industry. It’s a conglomerate that strives to earn money on every idea.
Often this works. Occasionally, the platforms appear hollow and have a visual appeal for sure, but it doesn’t feel complete to its potential. It will continue to add content to it, but it is an uneven ability. The service is relatively new, especially in Europe and hopefully, the addition to the design of the apps gets a necessary improvement.